The art and science of skin quality
Good skin needs less than you’re being sold.
Developed by a skincare expert
30+ years of expertise · 10,000+ treatments
Good skin needs the right products every day, not more of them.
Three anti-aging serums for visibly fresher, plumper skin in just 2 minutes a day. Gentle even on sensitive skin, with first visible results from day 7. And a 30-day money-back guarantee on your first serum.
“Hyaluron Pure is my go to. Only seven clean ingredients. My skin drinks it up.” - Nina L.
A routine so simple you'll actually keep it. Just 2 minutes every morning, first visible results in as little as 7 days.
Less, but the right things
Good skin needs consistent, regular care.
You’re sold more: more products, more steps, more ingredients. Over 10,000 treatments show that good skin comes from the right things, every day.
2 minutes a day instead of ever more steps.
A routine so simple you’ll keep it. Because care works when it happens every day.
Only 7 to 9 ingredients instead of 30.
Each one has a job. Formulated without fragrance and gentle enough for every day, even on sensitive skin.
Hydration down to deep skin layers.
2.5% hyaluronic acid in three molecular weights. Visibly fresher, day after day, with first results from day 7.
The Co-Founder
Created by an expert who treated skin professionally for 30+ years.
Hello, my name is Claudia Vanicek-Wixinger. I am an expert in professional skincare and rejuvenation. For more than 30 years I have treated skin professionally every day. I worked with many brands. Some were good. But I always wished for something truly reduced to the essentials. So I formulated my own. My clients asked to take them home. That became 1st Beauty Lab.
Warmly, Claudia Vanicek-Wixinger Co-Founder & Formulator, 1st Beauty Lab
Discover our storyHyaluron Super Facial
High-Dose Multi-Molecular Anti-Aging Face Serums. Pure actives. Clean formula. Formulated without common irritants.
The Serums
3 Serums. One System.
Anti-Aging Hyaluron face serum
HYALURON PURE
High-dose deep hydration that your skin can actually absorb.
Anti-Aging Hyaluron face serum
COLLAGEN INFUSION
Deep hydration with marine collagen for skin that feels firmer and more resilient.
Anti-Aging Hyaluron face serum
SILK NIACINAMIDE
Hydrolyzed silk and niacinamide for skin that glows and looks visibly refined.
The Duos
2 Serums. One Routine.
Anti-Aging Hyaluron face serum
Hydrate & Glow Duo
Multi-layer hyaluronic hydration, hydrolyzed silk, and niacinamide for skin that's deeply nourished and visibly radiant.
Anti-Aging Hyaluron face serum
Renew & Repair Duo
Multi-layer hyaluronic hydration and marine collagen for skin that plumps, firms, and feels visibly renewed.
Anti-Aging Hyaluron face serum
Lift & Smooth Duo
Hydrolyzed silk, niacinamide, and marine collagen for skin that lifts, glows, and looks visibly refined.
Take the assessment now
How well does your routine actually work?
Many professional skincare products work. The question is whether your daily habits let them. How you cleanse, when you apply, whether you seal - these small steps determine how much your skin actually absorbs.
Our Skincare Analysis evaluates 25 aspects of your daily habits, product experience, and skin goals.
In about 3 minutes, you will receive:
- A personal score based on your daily habits
- Analysis of gaps in your current routine
- Personalised tips to improve your results
- Whether your routine supports deep hydration
- Hidden reasons your skin might not be responding
Instant results. Free and no email required.
Skincare how it should be.
Simple, clean, effective.
Visibly smoother, more refined skin.
- - Deep, lasting hydration for skin’s surface and feel.
- - Formulated specifically for mature, changing skin.
- - High-dose actives at effective concentrations.
- - Texture that absorbs fully. No residue, no weight.
Calm skin that doesn’t fight your skincare.
- - Reduced to exactly what your skin needs. Nothing more.
- - 7 to 9 ingredients per serum. 14 categories excluded.
- - No fragrance, silicones, parabens, or drying alcohols.
- - Tested on 30 subjects with zero irritation recorded.
A routine so simple, you’ll actually keep it.
- - One serum matched to your core skin need.
- - Simple morning routine: serum, cream, SPF.
- - Not sure which one? We’ll help you choose.
- - One application every morning is your base routine. For more intensive care, add the evening.
COMING SOON
THE REFILL CIRCLE
Once you've found your serum, you shouldn't have to think about it again.
The Refill Circle is our continuity system for committed customers - fresh refill cartridges delivered every month for 12 months, with priority access and pricing earned through loyalty.
Same formula. Less packaging. Loyalty pricing.
Discover Refill CircleWhat our customers say
For skin that is lived, loved and ready to shine.
1st Beauty Lab professional skincare. Independent and founder-led. Founded in 2026. Made in Austria.