Application, Usage & Skincare Tips
How to get the best out of your skincare routine.
from Claudia Vanicek-Wixinger. 30+ years in professional skincare expertise
Everything on this page comes from one place: Claudia's treatment room. After 30 years and thousands of clients, she's seen what works and what doesn't. Not in theory, but on real skin. These are the habits and techniques that make the biggest difference.
How to apply the serum.
Four steps. Once in the morning, once in the evening. Consistent care compounds.
The airless precision pump delivers exactly the right amount with every pump. No guessing, no spilling, no dripping, no contamination from fingers or air.
Cleanse, stay damp.
Lukewarm water, not hot. Don’t towel-dry completely. Damp skin absorbs actives significantly better.
Pump & Dispense.
2-3 pumps for face only. 4-5 pumps if you’re including neck and décolleté. Including neck and décolleté is highly recommended!
Tap, don’t rub.
Press it gently into your skin, starting at the outer areas and working inward. Tap with fingertips to aid absorption.
Lock it in.
Wait about 60 seconds until fully absorbed, then follow with your cream. In the morning, always finish with SPF.
If you use two of our serums together, SILK NIACINAMIDE should always be applied last because of its beautiful silk finish. That means: PURE then SILK, COLLAGEN then SILK, or PURE then COLLAGEN. Let the first serum absorb fully before applying the second. Or simply split them between morning and evening.
Give It Time
Visible results don't appear overnight. Here's what's happening beneath the surface:
The three molecular weights of hyaluronic acid begin building hydration at different depths. Your moisture barrier is strengthening. You may notice skin feels more comfortable and less tight.
Deep hydration layers are accumulating. SILK users may notice early improvements in texture and glow. COLLAGEN users: collagen synthesis has been initiated but structural changes take time.
This is the results window. Hydration is visibly improved. Fine lines appear softer. Skin tone is more even. Firmness improvements from COLLAGEN INFUSION become noticeable.
Cumulative benefits compound. Consistent daily use delivers the best results. This is why Claudia recommends committing to 30 days before judging any skincare product.
If a product causes immediate redness, stinging, or irritation, stop use. Our formulations are dermatologically tested and contain no common irritants, but individual reactions are always possible.
Your Serum at a Glance
Each bottle contains 50ml with approximately 150 precision pumps. Each bottle lasts 5-10 weeks, depending on how often you apply and whether you include neck and décolleté.
| HYALURON PURE | COLLAGEN INFUSION | SILK NIACINAMIDE | |
|---|---|---|---|
| Best for | Deep hydration, dehydrated or sensitive skin | Firmness, mature skin, visible wrinkles | Glow, texture refinement, dull or uneven skin |
| Schedule | Morning and/or evening | Evening (ideal for overnight repair) | Morning (ideal before makeup) |
| Amount | 2-3 pumps (face) or 4-5 pumps (face + neck + décolleté) | 2-3 pumps (face) or 4-5 pumps (face + neck + décolleté) | 2-3 pumps (face) or 4-5 pumps (face + neck + décolleté) |
| Duration | 5-10 weeks | 5-10 weeks | 5-10 weeks |
Where It Fits in Your Routine
Our serums go on after cleansing and before your cream. Here's the full sequence:
| Step | Morning | Evening |
|---|---|---|
| 1 | Cleanse with lukewarm water (gentle, SLS-free) | Double cleanse with lukewarm water (oil cleanser first, then foam/gel) |
| 2 | While skin is still damp: apply serum | While skin is still damp: apply serum |
| 3 | Cream | Cream or sleeping mask |
| 4 | SPF (non-negotiable, every day) | - |
| 5 | Makeup (optional) | - |
Claudia's AM/PM split recommendation: If you prefer to use two serums across your daily routine rather than layering them together, apply SILK NIACINAMIDE in the morning (its lightweight finish works beautifully before makeup) and COLLAGEN INFUSION in the evening (overnight is when the skin's repair mechanisms are most active). This is Claudia's own routine preference from the treatment room.
10 Skincare Tips from an Expert
From Claudia Vanicek-Wixinger, Master Cosmetician with over 30 years of professional skin treatment.
Your Neck and Décolleté Are Your Face
The first areas to show visible aging are also the most ignored. Most skincare stops at the chin. It should not. UV exposure accelerates neck and décolleté aging for all of us. 4 to 5 pumps are recommended precisely because of this. Starting early means prevention. Starting later is still worthwhile.
Ditch the Rough Towel
Do not rub dry. Pat gently with a soft, clean towel. Use a fresh one each time (towels collect bacteria fast). Better still: skip the towel entirely. Damp skin absorbs actives significantly better. Never leave skin dry more than 60 seconds after cleansing.
Change Your Pillowcase Often
8 hours face-down means sebum, dead cells, bacteria, and hair product residue. Change every 2 to 3 days minimum. Every other day for breakout-prone or sensitive skin. Choose smooth cotton or silk. This reduces friction and helps prevent sleep creases from becoming permanent lines.
Sleep Is Your Most Powerful Treatment
Peak skin repair: 10pm to 2am. Blood flow increases, the barrier becomes more permeable, and collagen repair accelerates. Sleep deprivation spikes cortisol, which breaks down collagen and elastin, creates dark circles, and impairs the barrier. Aim for 7 to 8 hours. Apply your evening serum before this window, not at midnight.
SPF Every Day, No Exceptions
UV damage is the number one preventable cause of premature aging. Broad-spectrum SPF 30+ daily, regardless of weather or time spent outdoors. Apply after cream, before makeup. Most people apply half the recommended amount. Reapply every 2 hours when outdoors. Neck, ears, and décolleté included.
Manage Stress, Protect Your Barrier
Cortisol spikes break down collagen, impair the barrier, cause breakouts, and accelerate aging. Visible signs: blotchy, uneven, sensitive, dull skin. During high-stress periods: simplify your routine, focus on gentle and soothing products, and do not introduce new actives.
Hydration Comes from Both Sides
Drinking water is not enough. Skin needs topical hydration too. Oil production and water content are independent systems. Oily skin can be dehydrated. Three-layer hydration: humectants (HA) draw water in, emollients smooth the surface, occlusives seal it in. Serums handle the humectant layer. Your cream handles the rest.
Your Skin Changes with the Seasons
Skin type is stable. Daily condition is not. Winter brings barrier breakdown, redness, and flaking. Summer brings breakouts and dehydration from sun and chlorine. Seasonal transitions hit hardest. Claudia's advice: assess your skin every morning, touch it, and adjust accordingly. Rigid, unchanging routines consistently underperform.
Double Cleanse at Night
Quality actives on uncleansed skin achieve nothing. The evening sequence: oil-based cleanser first (dissolves SPF, makeup, and sebum), then a water-based cleanser (removes residue). Lukewarm water for both steps. More effective than cold, less damaging than hot. SPF is water-resistant by design and requires oil to remove fully, even without makeup. Morning: a single gentle, SLS-free cleanse.
Don't Judge Too Quickly
Cell turnover takes approximately 28 days. Judging at one week means judging an incomplete process. Give any new product 30 days of consistent, correct use. Introduce one product at a time and wait 2 weeks before adding another. That way you know exactly what is working and what is not.
A Note from Claudia
I've watched skincare marketing become more complicated every year. More steps, more products, more confusion. But in my treatment room, the truth has always been simple: clean skin, good ingredients, consistent habits, and patience. That's what works. Everything on this page is what I tell my clients before they leave the spa, because the results they see depend as much on what they do at home as what I do in the treatment room.
Your skin is worth the care. Give it 30 days.
Three serums. One system.
Use one, or combine two. The serums are formulated to work independently and together.
Anti-Aging Hyaluron face serum
HYALURON PURE
High-dose deep hydration that your skin can actually absorb.
Anti-Aging Hyaluron face serum
COLLAGEN INFUSION
Deep hydration with marine collagen for skin that feels firmer and more resilient.
Anti-Aging Hyaluron face serum
SILK NIACINAMIDE
Hydrolyzed silk and niacinamide for skin that glows and looks visibly refined.